As recently as September 2014, in a survey of global marketing executives, email marketing was rated the most effective and easiest to execute of available marketing tactics. Capturing email addresses and running email marketing campaigns is a valuable tool in growing revenues, and increasing shopper loyalty. We wanted to see how a variety of ecommerce ... Read More »

The sooner you begin communicating with potential shoppers who subscribe to your mailing list, the better. This new integration with MailChimp allows you to put immediate welcome and follow-up campaigns to these shoppers on autopilot. New emails Email Booster helps you to collect will be passed into MailChimp via their API along with other relevant ... Read More »

Did you know that, according to our client research, approximately 40 percent of customers don’t submit an email in exchange for a promotional discount until they’ve visited multiple pages on a given site? That’s why letting your customers get to know you is integral to the sales process and overcoming that initial reluctance. Merchants can ... Read More »

Shoppers want something for nothing, and they want it now. That’s why we’ve added the ability to offer and reveal an instant coupon code to shoppers who subscribe to your mailing list. In return, as the merchant, not only do you collect valuable leads for your email marketing strategy, but you also benefit from immediately ... Read More »